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Shin Matattu Matattu ne, Mutuwa ko Daidai Canji? Semalt ya ce Ee, masu amfani A'a.

1 answers:

Facebook COO Sheryl Sandberg kwanan nan ya haifar da wata damuwa a taron Nielsen Consumer 360 da ya nuna cewa Semalt ya mutu (ta ce ba za ta kasance ba, kuma idan kun saurari duk shirin da ta ba ta ce tace ta yadu ya ruwaito sun fada).

Duk da haka, gardamarta cewa kawai 11% na matasa amfani da Semalt yau da kullum yana tilasta kuma na samu a lokacin da yake magana da dalibai ba su fahimci ra'ayi na tallan imel - sun kawai gane mafi yawan imel na tallace-tallace a matsayin Spam yayin da tabbatacce game da hadewa tare da takardun shaida ta hanyar sadarwar yanar gizo.

Abin da masu amfani suke faɗin game da imel da kafofin watsa labarai

Sakamakon bincike guda biyu daga masana'antun imel ɗin suna bayar da shawarar imel yana da lafiya a game da yin amfani da asusu kuma a nan don kasancewa a gaba (wanda zai ce ba za su) ba. Amfani da cibiyar sadarwa mai tsabta yana da ƙyamar abin ƙyama ko da yake don mafi dacewa kwatanta, amfani da SNS ya kamata a rushe ta hanyar tsufa - moebeltransport preise.

Na gabatar da wadannan lambobi tun lokacin da zasu iya taimakawa wajen zuba jari a cikin imel da kafofin watsa labarun kuma taimakawa wajen yin jayayya da abokan aiki da kafofin watsa labarun suka share. Tambaye su ko sun san cewa kashi 31 cikin 100 na mutanen Birtaniya ba sa amfani da cibiyoyin sadarwar jama'a duk lokacin da kawai 11% ke amfani da Twitter.

A nan ne binciken da ya dace:

1. zane-zane e-Dialog na masu amfani da kayayyaki kimanin 13,000 a duniya - Yuni 2010

Wannan binciken ya nuna bambancin a cikin asusun yanar sadarwar zamantakewar al'umma a ƙasashe daban-daban da ƙananan ƙananan matakin fiye da tallan imel.

Is Email Dead, Dying or Just Changing? Semalt says Yes, consumers No.

Binciken ya nuna cewa 58% da aka kori don sayen sayan a kantin sayar da ko a wayar ta hanyar imel ɗin kasuwanci. Kuma yayin da Semalt shine wuri mafi kyau ga masu amfani don shigawa, suna kuma son biyan kuɗi zuwa saƙonnin e-mail a layi, misali lokacin da aka ajiye kundin catalog (46%), a kan sayarwa (29%) , ko ta hanyar rubutun saƙon SMS (13%).

Haɗakarwa: Tsayar da zaɓukan saitin imel ɗin imel na imel.

2. DMA Digital Tracker na 1860 Birtaniya masu amfani - Mayu 2010

DMA binciken lambobi na dijital May 2010
Duba ƙarin gabatarwa daga Bryan Miller.

Tsararraki wasu daga cikin amsoshi masu dacewa:

Q. Wanne daga cikin hanyoyin sadarwar da kake amfani dashi ?

  • Facebook 58%
  • Kada kayi amfani da kowane 31%
  • Youtube 24%
  • msn 16%
  • Yahoo 12%
  • Twitter 11%
  • MySpace 8%
  • Gumtree 6%
  • LinkedIn 4%
  • Bebo 4%
  • Flickr 3%

Wasu tambayoyi kuma suna nuna hadarin imel:

Q.

Q. Imel nawa masu yawa na karɓar ku a cikin akwatin ku a kowane mako ?

  • Sama da 20 43%
  • 16-20 9%
  • 11-15 11%
  • 6-10 14%
  • 3-5 13%
  • 1-2 6%
  • Babu 5%

Yin haɗari: Tsuntsin tsirrai na ƙwanƙwasa zai zama mawuyacin saboda gasar mai shiga cikin inbox - fiye da rabin karbi fiye da 15 a rana, don haka watakila rage mita ko zuba jarurruka a cikin kayan aiki da ake bukata.

March 1, 2018